Hacker News with Generative AI: Marketing

Polestar's 'Trade in Your Tesla' $20k Deal Is Already a Hit (insideevs.com)
Electric-vehicle maker Polestar wants to capitalize on growing discontent around Tesla. Apparently, it's working.
Is JavaScript web server performance just a marketing facade? (deno.com)
"Do you not like money?" (rubenerd.com)
I received an email from an Australian financial company with the blog title as the subject, and it’s been rattling around in my head for days.
ChatGPT clicks convert 6.8x higher than Google organic (medium.com)
Here’s the deal : I recently dug into some data in GA4 for our website and found that while Google Organic brings in more traffic, ChatGPT clicks convert way better — 6.8X better for free trial conversions, to be exact.
Jeep Owners Fed Up with In-Car Pop-Up Ads (kbb.com)
Jeep owners took to social media this week with a new complaint: many are receiving repeated pop-up ads on their cars’ infotainment screens asking them to sign up for an extended warranty.
When They Stop Selling Your Favorite Thing (nytimes.com)
Shoppers are going online to pay dearly for discontinued items, from the perfect lip pencil to Tab.
I'm broke and non-technical, trying to develop tech startup (ycombinator.com)
Before COVID, I started a marketing and consulting services in Nepal, which failed horribly leaving some thousand in debt. Since, I'm trying to develop a product for high school graduates and entrepreneurs to help finding out PMF and FMF, leaving no burden to start their journey as I've been there. I'm 22 now and the most productive age is slipping out of hand.
Oh no, don't look – it's Developer Marketing (2024) (permit.substack.com)
How we went to WeAreDevelopers Berlin, and scanned zero badges.
The marketing genius of Bryan Johnson (petecodes.io)
Bryan Johnson has grabbed the world's attention with his Don't Die lifestyle.
Find Your 2%Ers (2023) (joyarbitrage.substack.com)
The iPhone: 3g's killer app (youtube.com)
Jeep Introduces Pop-Up Ads That Appear Every Time You Stop (slashdot.org)
Making Software Fun (furbo.org)
We’ve recently released a new product. There’s no shortage of marketing or technical information about that.
Why We Chose the Name Attio (attio.com)
Choosing a name is no small feat. It’s the heartbeat of your company, the first impression you make on potential customers, and the foundation of your brand identity. With over 362 million domain registrations across all TLDs, finding something unique, memorable, and available is even harder.
You Can't "Win" in Tech Unless You Cheat (joanwestenberg.com)
PayPal started by paying people to sign up. Their viral growth came from essentially bribing users with $10 to join and $10 for each referral. That’s not innovation — it’s buying market share with venture capital.
Balatro: How a Solo Developer Sold more than 1M Copies in One Month (brothers-in-gaming.com)
We looked at Balatro's pre-launch campaign, its successful launch strategy, and discuss what the near future holds for one of the most...
UK betting giant's unlawful marketing kept suicidal gambler hooked (theguardian.com)
The high court found against Sky Bet after a vulnerable addict was relentlessly targeted by its marketing practices.
The console wars are over and nobody won (kotaku.com)
For decades, a war has been raging online and in stores. A fight between massive corporations trying to sell you plastic boxes that play games and their weirdly dedicated supporters. The fight was always silly, but very real and expensive, involving massive companies spending hundreds of millions of dollars on marketing, game development, and hardware. And for a long time it seemed like the console wars would continue forever. But that’s not what happened.
Addiction Economy (profgalloway.com)
It’s the final day of Dry January. I tried it, didn’t last. I’m now drinking (again) like a Pan Am pilot in the seventies. Anyway, the 22% of U.S. adults who abstained from alcohol this month will get a personality upgrade just in time for the Super Bowl. Ostensibly, the Super Bowl is a contest between the two best football teams, but really it’s a platform for the real economy: the addiction economy.
Traffic spikes are bad for your product (andrewchen.substack.com)
Product launches work differently in the age of social media.
Inside a network of AI-generated newsletters targeting "small town America" (niemanlab.org)
Good Daily, which operates in 47 states and 355 towns and cities across the U.S., is run by one person.
Portal – sell your freelance services with style (useportal.net)
Make your services stand out by presenting them with finesse. Forget emailing PDFs, late payments, or not hearing back. Use Portal to send branded digital proposals, collect project payments, run subscription-based services, transfer large deliverables, & more.
Ask HN: Experiences promoting corporate propaganda in your job? (ycombinator.com)
Hi HN, we always hear about discreet government propaganda divisions, but I want to know about the corporate ones, which are probably as if not more effective and widespread as they are a big part of our lives, especially given the world we are fast heading into. Thanks.
Purelymail: Cheap, no-nonsense email (purelymail.com)
Let's get straight to the point:
Growing my SaaS from 0 to 4k users in 5 months – what worked for me (ycombinator.com)
When I started out building projects and was looking for advice, I always found that what helped the most was seeing how others had done it before who had actually seen success with the methods they were talking about.
People are selling phones with TikTok pre-downloaded for an eye-watering price (independent.co.uk)
What’s TikTok worth to you? For some, apparently, the answer is: thousands of dollars.
Show HN: Our journey to find Ideal Customers led us to create LeadTalk.ai (leadtalk.ai)
LeadTalk empowers sales and marketing teams to identify and prioritize high-fit accounts, helping you focus on what matters most: closing deals and driving revenue.
BMW UK no longer posting on X (twitter.com)
Sorry, No Secret to Life Is Going to Make You Live to 110 (nytimes.com)
The allure of extreme longevity has beckoned for centuries. Research careers and marketing campaigns have been built on the idea that we can live longer, healthier lives by emulating long-lived people. It is a comforting thought, frequently used for research funding bids and to sell cookbooks.
Show HN: I built a fair alternative to Product Hunt for indie makers (ycombinator.com)
I’m an indie maker, just like many of you. A few months back, I launched a product on one of the big platforms, and... nothing. It got buried under dozens of other launches within hours. All that work, all that excitement is gone in the blink of an eye. No one even saw it.