Foundation Model for Personalized Recommendation
(netflixtechblog.com)
Netflix’s personalized recommender system is a complex system, boasting a variety of specialized machine learned models each catering to distinct needs including “Continue Watching” and “Today’s Top Picks for You.” (Refer to our recent overview for more details). However, as we expanded our set of personalization algorithms to meet increasing business needs, maintenance of the recommender system became quite costly.
Netflix’s personalized recommender system is a complex system, boasting a variety of specialized machine learned models each catering to distinct needs including “Continue Watching” and “Today’s Top Picks for You.” (Refer to our recent overview for more details). However, as we expanded our set of personalization algorithms to meet increasing business needs, maintenance of the recommender system became quite costly.